$125M+
ARR portfolio
Monetization built and run at portfolio scale.
Grow your mobile app revenue before you spend more on acquisition
We’ve built and run mobile app monetization at $125M+ ARR scale. We know how to find and test the changes that move revenue.
If we miss the agreed result, we refund 100% of the covered fee.
Track record
Monetization at portfolio scale.
30%+
portfolio ARR growth YoY
Sustained growth across three consecutive years.
63%
positive tests
More than six in ten monetization experiments improved their target metric.
How arratide works
One test at a time.
We start with a review of your app, agree on a test, and use the results to decide what comes next.
- 01Before the call
Review the app
We review the app, market position, and current monetization before we meet. We bring a short list of opportunities to discuss, not a generic discovery checklist.
- 02Week 1
Agree on the test plan
Together, we agree on the baseline, hypothesis, success metric, responsibilities, and measurement window before the test starts.
- 03After agreement
Run, evaluate, decide
The test is implemented in the agreed setup and run for the agreed window. We review the result together and decide whether to scale, revise, stop, or test something else.
Start with an app review.
Share the store link. We’ll review it before we speak and contact you to arrange the conversation.
Engagements
Choose the level of support you need.
We start working together with a clear baseline, a test proposal explaining the expected impact, and agreed responsibilities.
Month-to-month
01One experiment
$999 / month
One bounded monetization priority
- Cadence
- One experiment each month
- Baseline, hypothesis, and success metric
- Experiment brief and implementation review
- Result analysis and next decision
- Built in your current monetization stack
Month-to-month
02Growth program
$5,000 / month
Teams ready to build a repeatable testing rhythm
- Cadence
- Four or more experiments each month, run in parallel where traffic and release capacity support it
- Prioritized monetization roadmap
- Onboarding, paywall, pricing, and conversion tests
- Weekly decisions with your product team
- Direct Slack channel
- Superwall, RevenueCat, or Adapty SDK integration support
Custom engagement
03Custom growth partnership
Custom
Teams that need an embedded, high-support monetization cadence
- Cadence
- Unlimited experiments with weekly strategy syncs
- Unlimited paywall experiments
- Lifecycle marketing included
- Weekly strategy syncs
- Superwall, RevenueCat, or Adapty SDK integration support
- Custom SLAs and reporting
- Priority support
Tests launch once the required access, tracking, integrations, and release approvals are in place. We agree who owns each dependency before work starts.
The agreed result. Or we refund the fee.
100%Outcome guarantee
- Before work starts, we agree on the result, baseline, responsibilities, and measurement window.
- If those conditions are met and we miss the result, we refund 100% of the covered fee.
- No questions asked.
Direct founder expertise
The people behind the work.
You work directly with Denis and Jan from the first app review through each test decision. No account layer, and no handoff to a separate delivery team.
15+ years building and growing digital products — from founding businesses to leading a mobile portfolio with YoY growth of 40%+ in RPD and 30%+ in ARR.
7+ years growing digital products across a $100M+ ARR portfolio, full-funnel — first purchase, upsell, and retention. Driving sustained 30%+ YoY RPD growth. Main expertise: onboarding, paywalls, pricing, and purchase psychology.
Prepared conversation
Send the app link. We’ll start there.
We review the app, market position, and monetization setup before we speak. Then we contact you to agree the next conversation.
Practical details
Questions before we start.
Which mobile apps we help, how we run tests, how we work with your team, and how our guarantee works.
What happens after I submit the app?
After you submit your app, we review its monetization setup and prepare specific ideas to improve revenue per download (RPD). We then contact you to arrange a conversation. If we do not see a credible opportunity to help, we tell you before proposing paid work.
Is arratide a fit for my app?
arratide is built for established B2C subscription apps with reliable monetization data, enough traffic to learn, and capacity to ship. If the app is pre-revenue, ad-only, or cannot support a useful test, we will say so before proposing work.
Who implements the changes?
That depends on your stack. arratide can build and run paywall variants in tools such as Superwall, RevenueCat, or Adapty. For native screens or new SDK work, we agree the split with your product, design, and engineering team before the test.
Do you work with an existing internal team?
Yes. That is often the best setup. We help the team choose stronger bets, move faster, and make cleaner decisions from the results.
How does the guarantee work?
Before covered work begins, we agree in writing on the result, baseline, measurement window, eligible traffic, responsibilities, dependencies, and covered fee. If those conditions are met and we miss the result, we refund 100% of the covered fee. No questions asked.
How do you handle confidentiality?
We treat your app data, experiment plans, and results as confidential. We agree any competitive-conflict limits before work starts.